Episode 5

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Published on:

23rd Sep 2019

5. Marketing to Millennials & Gen-Z: Brand Action, Technology, & Purpose - with Jeff Fromm

Jeff Fromm is pretty much “the Millennial and Gen-Z marketing guy,” helping businesses and brands understand how youth culture is impacting the marketplace and how every generation consumes things differently. Jeff is the President of FutureCast, a contributing writer for Forbes, and the author of four books, including the new book The Purpose Advantage: How to Unlock New Ways of Doing Business.

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Trendsetters is a production of Crate Media

Show artwork for Trendsetters with Jesse Kay

About the Podcast

Trendsetters with Jesse Kay
Jesse Kay interviews the entrepreneurs of Generation Z, all in their 20s or younger, who are making a game-changing impact in business.